Letter Heading

I think that it's important to encourage written response between clients. It's a dying form of communication with the likes of email, etc. I am aware that a lot of businesses do inform clients using written letters and it's something i would like to pursue in my own practice. I plan to conduct necessary tasks using a typewriter, just to give that personal, hand-typed touch. But what would make this even greater would be to use paper with pre-printed letter-headings. Below are a couple of my favorite examples of letter headings within a creative practice, both found in a book titled 'Letter Heads and Business Cards' edited by Chris Forges from 1999.

The first example has been produced by the design company 'Intro' for their client 'Upsidedown'. I have picked out this because of it's imagery to the top right hand side of the letter, something i wish to include in my own work, and just the simplicity of the address/company name layout. this too would be useful to me in my own version because it would reflect the simplicity of my work.

The second example i have chosen is by the design company 'Pentagram' and for their client Celia Keyworth. Again, i find this design so simple and something i could, once more, use to reflect my own practice. 

Here are a few design of my own:

With the first example here, i wanted to include the title of my practice across the top, creating a distinct starting point for the rest of the letter. To the right i felt it important to place the image associated with the rest of my self-promotion, and below, my working address. It would be interesting to see what the image would look like from the left hand-side of the page...

From the left the image looks a bit displaced and i no longer think that the title of my practice is necessary in this form, especially here where the address repeats it underneath...

Reverting back to the first mock, but this time without the title of practice. This looks a lot cleaner and therefore more professional this way... but perhaps a bit too cramped all in one corner...

This is a lot better, i think we're getting somewhere with this one; clean, and simple, Ideal. I would like to see what this looks like with the design central...

With the design central i think that it looks excellent, my only concern is that it may feel like it's imposing on the remainder of the space because it's not at the sides... I may well have to have a re-think.

Ok, so, here is the revised edition. The practice name is central under the image which i think works very professionally. I have re-moved the address back to the right hand side. I do however think that upon reflection it's a little too high and should potentially be in line with the sending address.

This is a better example of a professional letter head in my opinion. This is my final outcome and one that i shall use.